NATIONAL COUNCIL FOR HOTEL MANAGEMENT & CATERING TECHNOLOGY, NEW DELHI

4-day Workshop on
Research Methodology
August 18-21, 2004

Institute of Hotel Management takes great pleasure in announcing the National workshop on the theme "Research Methodologies" to be held during 18-21st August, 2004 at the conference facility of IHM, Bhubaneswar. Since the subject of Research has found its rightful place in the B.Sc. Degree curriculum, it is imperative therefore to equip our faculty with a basics orientation in Research Methodologies. The sole objective of this interaction would not only enable faculty at IHMs to conduct research themselves but also to guide students in doing research in the field of Tourism and Hospitality

Workshop Objectives:

This course is designed primarily for academicians/faculties interested to teach and guide activities in their respective fields. The workshop starts with fundamental concepts of research and tries to equip the participant with the tools of conducting research at undergraduate level. The workshop also make its participants appreciate fundamental research methods for classroom delivery at undergraduate level. The program familiarizes its participants with the latest developments in the field of research. The workshop houses case discussions, group tasks, software familiarity etc. apart from its regular sessions. It is hoped that the participants will be able to inject a research culture in their respective among colleagues and students.

Program Schedule:

Day1 (18-08-2004) *

• Why conduct research? The research process
• Basic research Designs
• Sampling fundamentals and sampling methods
• Information collection through Qualitative and observational methods
• Overview of Experimental Research

Day2 (19-08-2004) *

• Data collection through questionnaires
• Question Wording, Sequencing & Layout decisions
• Concept of scaling, Attitude measurement scales
• Concepts and measurement of reliability and validity

Day3 (20-08-2004) *

• Fundamentals of Data analysis
• Data Editing, coding & tabulation
• Methods of qualitative and quantitative data analysis
• Report Preparation & Presentation

Day4 (21-08-2004) *

•  Post workshop (Sight seeing tours will be organized for participants those who are interested to visit the Golden Triangle)
• Input delivery during sessions may have to be reorganized depending upon learning outcomes.

* Input delivery during sessions may have to be reorganized depending upon learning outcomes.

Participation Details:

Core Workshop Faculty

The workshop faculty will consist predominantly of Scholars and professors who have been long associated with Research both at a theory and application level

Target audience

Participants will be faculties at all levels, chiefly drawn from IHMs. However course administrators may also participate.

Number of participants

To ensure close interaction between the course faculty and participants, total number of participants will be limited to 30

Registration fee

Rs. 5000.00 per participant
This includes accommodation and hospitality and the workshop fees.
Accommodation will be on a twin sharing basis, check-in being at 12 noon of 17th August and check-out at 12 noon on 21st August 2004.

Download Participant Form

For further details, please write to
Mr. Dillip Kumar Swain
Program Coordinator

Institute of Hotel Management, Catering Technology & Applied Nutrition
V. S. S. Nagar, Bhubaneswar - 751007
Tel No: 91-674-2581241
Fax: 91-674-2586663
Email: hospitality@ihmbbs.org